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FullPivot provides content strategy framework for local businesses

Estimated reading time: 1 Min Read

The goal of a content strategy is to transform business objectives into a plan that uses content as a principal means to accomplish them. 

The content strategy of a business should focus on producing quality content, engaging the audience, and measuring success.

  • 81% of companies view content as a core business strategy (CMI).
  • The top three primary goals of creating content are boosting sales, building relationships with customers, and increasing brand awareness (eMarketer).
  • Content marketing generates over 3x as many leads as outbound marketing and costs 62% less (Demand Metric).

Businesses with a clear brand message make more sales. FullPivot can supply entrepreneurs with a proven framework to help a local business clarify their message, engage their target audience, produce more effective marketing content and increase revenue.

Entrepreneurs can operate Full-Pivot under a centralised brand complete with marketing tools and training. This is an opportunity for an entrepreneur to deliver a complete digital transformation to businesses and earn a brilliant income while operating from the comfort of their home.

“Without strategy, content is just stuff, and the world has enough stuff.” – Arjun Basu

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